Treasury Wine Estate Signs Contract with New Perth Stadium

Treasury Wine Estates Perth Stadium

Perth Stadium CEO – Mr Mike McKenna, must be a very pleased man today. This is owed to the fact that one of Australia’s biggest wine names – Treasury Wine Estates, just signed a contract with the recently established Perth stadium to come on board as the exclusive wine provider to crowds to this new stadium.
Of the humongous range of wines to be supplied to the stadium, 85% of the wines will be from Treasury’s Western Australian brands, such as Devil’s Lair and Fifth Leg. Devil’s Lair Senior Winemaker – Ben Miller, is elated with this news. He is confident that the presence of Devil’s Lair wines on such a huge scale would give the business a tremendous boost. He considers it an honour for his carefully crafted & lovingly produced wines to be available at sporting events, being consumed by local as well as international fans.
Paul Papalia – the Tourism Minister, went on to say that Western Australia has always been known for producing great quality wines, & this opportunity will not just be beneficial to popular brands, but would also help small-scale producers, as well as boutique wineries, grow & prosper.
The very first event to be held at this newly founded stadium in Perth would be a low key cricket match scheduled for 11th December 2017. The stadium will be officially inaugurated on 21st January 2018. If you are a fan of sports & a lover of Western Australian wines, keep your eyes peeled for the soon to be inaugurated stadium where you could enjoy your favourite sport with your most loved wines.

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This season, the Just Wines blog will showcase a series of historic posts from the Australia's Wine Industry.